As a small business owner who actively uses Snapchat to engage my target audience, having the right birthday set on my profile is important. But mistakes happen – whether it‘s a simple typo when creating your account or needing to appear over 18 for certain marketing purposes.
Luckily Snapchat makes it easy to change your birthday…when done correctly.
In this comprehensive guide, I‘ll share insider tips from an experienced Snapchat user on how to update your birthday in just a few simple steps.
Why Change Your Birthday on Snapchat?
Over 293 million people use Snapchat every day. Of Snapchat‘s daily active users:
- 60% are between 13-24 years old
- 26% are between 25-34 years old
As you can see, the majority fall under age 35.
So why change your birthday at all? Here are two key reasons:
1. Unlock New Features
Snapchat unlocks certain features based on your birthday and age:
- lenses and filters: Some lenses, filters, and bitmojis require you to be 18+
- snapcash: You must be 18+ to use Snapcash to send / receive money
- snap map: The Snap map requires you to be 13+
Updating your age grants you access these features.
2. Appeal to Brands
Many brands specifically target audiences over 18 for their Snapchat influencer marketing campaigns.
So creators often change their birthday to unlock lucrative brand partnership opportunities.
Brands want to leverage influencers that engage that key 18-34 year old demographic on Snapchat.
Step-by-Step Guide to Change Your Birthday
Without further ado, here is exactly how to update your age on Snapchat:
Access Profile Settings
Tap your Bitmoji > Gear Icon > My Account:
This opens your profile settings.
Tap "Birthday"
Under the "My Account" section tap Birthday:
This is where you can view and change your birthday.
Update Birth Date
Tap your current birthday > Edit > Select new date > OK:
Be sure your new birthdate is accurate!
Confirm Change
Review and confirm change when prompted.
You‘ve now successfully changed your birthday on Snapchat! The updated date will appear right on your profile.
Things to Be Aware Of
When changing your birthday on Snapchat, keep the following in mind:
- You can only change it a limited number of times
- Entering an age under 13 will disable your account
- Adjusting your age to under 18 (if previously set as 18+) may limit feature access
So be strategic when considering a birthday change on Snapchat.
Let Your Friends Know It‘s Your Birthday!
With the right birth date set, take advantage of Snapchat‘s built-in Birthday features.
On your special day, you can expect:
✔️ A fun birthday lens
✔️ The birthday cake emoji next to your name in friends‘ lists
✔️ A birthday mini story to share photos and videos
Now your friends will know exactly when to wish you happy birthday!
Key Takeaways
- You can change your birthday on Snapchat easily in just a few taps
- Unlocking features and appealing to brands are two reasons to update it
- Be mindful of age limits to avoid getting locked out
- Use Snapchat‘s birthday features to let friends know it‘s your special day!
I hope this guide gives you a better understanding of how to update your birthday on Snapchat. As a fellow entrepreneur using Snapchat to grow my business, feel free to reach out if you have any other questions!
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