Top 4 Freshdesk Alternatives for Customer Service in 2024

In this article, we delve into the 4 best Freshdesk alternatives for customer service software.

Freshdesk is a popular cloud-based customer support software with capabilities like:

  • Ticketing management
  • Knowledge base
  • Multi-channel customer communication
  • Reporting and analytics

However, Freshdesk has some limitations around flexibility and advanced features like AI. For businesses seeking alternatives, here are four of the top options to consider in 2024.

Key Factors in Customer Service Software

When evaluating Freshdesk against other tools, some key factors stand out:

  • Channels: Email, live chat, social media integration.
  • Knowledge management: Self-service options, help center capabilities.
  • Automation: Workflows, macros, AI-enabled bots.
  • Analytics: Reporting on satisfaction, resolutions times, agent performance.
  • Integration: With CRM, marketing automation, payment systems.
  • Customization: Ability to tailor to unique workflows.
  • Cost: Pricing tiers and structures for diverse needs.

These elements allow customer service teams to provide streamlined, satisfying experiences across customer touchpoints. The right software depends on each company‘s priorities.

Below we assess how the top alternatives stack up.

1. Zendesk

Zendesk is used by over 160,000 organizations as sophisticated customer service software.

Key Features

  • Omnichannel support: Unified inbox for calls, email, social media, chat.
  • Help center: Knowledge base with self-service options.
  • Advanced analytics: satisfaction scores, trends, agent performance.
  • App integration: 150+ apps including Salesforce, MailChimp.

What Users Are Saying

Zendesk earns strong ratings across software review platforms:

  • G2 Crowd: 4.4/5 stars based on 3,200+ reviews
  • Capterra: 4.5/5 stars based on 7,000+ reviews

Positive feedback cites the platform‘s scalability, flexibility, and ease of use. Customers range from startups to large enterprises like HubSpot and Mailchimp.

Use Cases

Zendesk works well for:

  • Omnichannel customer communication
  • Self-service via knowledge base
  • Connecting customer data across systems
  • Advanced reporting for large teams


Zendesk pricing starts at $5/agent/month on the Essential plan. Premium plans are $49/agent/month with more features, analytics, and flexibility. Custom enterprise plans are also available.

2. Salesforce Service Cloud

As the CRM market leader, Salesforce offers robust customer service capabilities.

Key Features

  • AI-powered bots: Provide automated recommendations.
  • Unified desktop: Single interface alongside Salesforce CRM.
  • Omnichannel routing: Phone, email, chat, social, and more.
  • CRM integration: Tight alignment between Service and Sales Clouds.

What Users Are Saying

  • G2 Crowd: 4.4/5 stars based on 1,900+ reviews
  • Capterra: 4.5/5 stars based on 2,800+ reviews

Users highlight Service Cloud‘s intelligent automation and deep CRM alignment. The platform scales to support large service teams.

Use Cases

Salesforce Service Cloud excels when:

  • Using Salesforce CRM and desire tight integration
  • Customer data flows between sales, service, and marketing
  • Implementing AI to streamline agent workflows
  • Supporting a large volume of service tickets


Salesforce Service Cloud starts at $25/user/month. More advanced plans are $75-$150/user/month. Custom enterprise pricing is also available.

3. Zoho Desk

Zoho Desk stands out for its live chat and self-service options.

Key Features

  • Live chat: Real-time engagement on websites.
  • Knowledge base: Content for self-service.
  • Custom workflows: Tailored automation.
  • Multichannel: Email, social, phone support.
  • Community forums: For customer discussions.

What Users Are Saying

  • G2 Crowd: 4.5/5 stars based on 300+ reviews
  • Capterra: 4.5/5 stars based on 400+ reviews

Users praise the intuitive interface and extensive features compared to the affordable pricing.

Use Cases

Zoho Desk works well for:

  • Real-time engagement via chat
  • Deflection through self-service
  • Lightweight workflow automation
  • Smaller teams on a budget


Plans start at $3/agent/month, offering a low-cost option for teams under 10. Scales up to $15/agent/month for larger teams needing more features.

4. Help Scout

Help Scout provides a shared team inbox and top-rated knowledge base.

Key Features

  • Shared inbox: Unified email management.
  • Knowledge base: Library of help articles.
  • Customer satisfaction: CSAT scoring.
  • Automation: Workflows for tickets.
  • Email management: Shared email templates.

What Users Are Saying

  • G2 Crowd: 4.7/5 stars based on 700+ reviews
  • Capterra: 4.7/5 stars based on 500+ reviews

Users highlight Help Scout‘s intuitive interface, quality knowledge base, and excellent customer support.

Use Cases

Help Scout is ideal for:

  • Email-based customer service
  • Organizing knowledge base content
  • Small to mid-sized teams
  • User-friendly platform


Plans start free for three users. Standard plan is $15/user/month with more features and support. Custom enterprise pricing available.

Choosing the Right Software

When selecting a Freshdesk alternative, consider your team‘s priorities:

  • Channels needed: Chat, social, etc.
  • Workflow automation needs
  • Analytics requirements
  • Ease of use
  • Scalability

Comparing solutions like Zendesk, Salesforce, Zoho Desk, and Help Scout can determine the best fit. Taking advantage of free trials is recommended before making a purchase decision.

Overall, there are capable Freshdesk alternatives for teams seeking more advanced or specialized capabilities. Assessing your needs around omnichannel support, CRM integrations, and desired features will lead you to the right choice.