13 Best SEO Affiliate Programs for Bloggers to Join in 2023

Search engine optimization (SEO) is a crucial component of any effective online marketing strategy. As more businesses shift their efforts towards digital platforms, the demand for SEO services continues to grow.

This presents a lucrative opportunity for bloggers knowledgeable about SEO. By joining SEO affiliate programs, you can monetize your website by promoting valuable SEO tools and services. With every conversion you drive, you earn a commission.

According to recent statistics, over 81% of website traffic comes from organic search. So businesses are eager to invest in SEO solutions to improve their visibility.

As an affiliate, you play a key role in connecting these businesses with the SEO products that suit their needs. When they purchase through your link, you get compensated for the referral. It‘s a win-win scenario.

In this post, we’ll explore 13 of the best SEO affiliate programs for bloggers along with tips to succeed as an SEO affiliate.

Why Promote SEO Affiliate Programs?

Here are some of the top benefits of joining SEO affiliate programs as a blogger:

Recurring passive income: Many SEO tools offer monthly or annual subscription plans. By referring a long-term customer, you can earn commissions for as long as they remain a paying member.

High commission rates: Companies recognize the value of SEO, so they are willing to pay affiliates generous commissions – often 30% or more per sale.

Valuable products: SEO services provide immense value in terms of lead generation and revenue for businesses. These are products customers are happy to pay for.

Relevant niche: As a blogger, SEO should already be an important part of your work. So promoting related products aligns well with the content you create.

13 Best SEO Affiliate Programs for Bloggers

Now let’s explore some of the leading SEO affiliate programs available today:

1. Ahrefs

Ahrefs is one of the most widely used SEO and backlink analysis tools. Key features include site audits, ranking tracking, organic traffic analysis and content exploration.

As an affiliate, you can earn a $65 flat commission per conversion. Cookies last for 90 days. Minimum payout is $100 via PayPal.

Ahrefs is a popular platform among SEO professionals, so it‘s likely to convert well. But there is no recurring commission structure.

Join the Ahrefs Affiliate Program

2. SEMrush

The SEMrush suite encompasses all aspects of SEO including keyword research, site audits, rank tracking, content marketing and PPC management.

Their program offers flexible commission tiers:

  • $40 for Pro subscriptions
  • $100 for Guru subscriptions
  • $140 for Business subscriptions
  • $200 for annual renewals

The cookie duration is 30 days. You must accumulate $500 before you can request your earnings.

Join the SEMrush Affiliate Program

3. Surfer SEO

Surfer SEO bills itself as an all-in-one SEO toolkit, with solutions for technical audits, backlinks, rank tracking and site optimization.

As an affiliate, you can earn 30% recurring commissions through their hybrid tiered structure:

  • Year 1: 30% commission
  • Year 2: 20% commission
  • Year 3: 10% commission

Cookies track for 120 days. Payments are handled through PayPal as soon as you hit the $50 threshold.

Join the Surfer SEO Affiliate Program

4. Mangools

Mangools is best known for their keyword research and rank tracking capabilities. Additional SEO features include SERP analysis, bulk DA checker and manual penalties detection.

Their program pays 30% lifetime commissions on all sales generated. They have a 14 day cookie period and currently pay affiliates over $250,000 per month collectively.

Join the Mangools Affiliate Program

5. Linkody

Linkody provides powerful link building and outreach automation to make the process more efficient.

As an affiliate partner, you can earn:

  • 20% recurring commission on 6 month Linkody suite subscriptions
  • 10% recurring commission on month-to-month payments

The cookie duration is 120 days. You‘ll get paid each month via Stripe once you exceed €50 in earnings.

Join the Linkody Affiliate Program

6. Longtail Pro

Longtail Pro specializes in long tail keyword research – analyzing search volume patterns to identify profitable, low competition keywords.

Their affiliate program offers 30% commissions on all annual membership plans. You get a 365 day cookie, and earnings over $50 get paid monthly via PayPal.

Join the Longtail Pro Affiliate Program

7. SE Ranking

As the name indicates, SE Ranking focuses heavily on keyword rank tracking and website auditing. Other key features include site crawler, position checker and SEO toolbar.

Their program incentivizes affiliates with 30% lifetime commissions on all purchases driven. You get a 120 day cookie period along with reliable tracking and reporting.

Join the SE Ranking Affiliate Program

8. BrightLocal

BrightLocal specializes in local SEO solutions for small businesses – providing tools for local listing management, citation audit,rank tracking and reporting.

Affiliates earn 20% recurring commissions on annual subscription plans. Each conversion gets you a 90 day cookie. Payments get processed when you pass $50 via PayPal.

Join the BrightLocal Affiliate Program

9. Rank Math

As a popular WordPress plugin, Rank Math makes SEO accessible to the 30%+ of web that runs on WordPress. Key features include schema markup, rich snippet integration, local SEO optimization and more.

Their program pays 30-40% commission on every sale driven, including renewals for active members. Cookie tracking lasts for 30 days. You can get paid monthly through PayPal.

Join the Rank Math Affiliate Program

10. Moz

Moz offers one of the most established SEO software solutions – spanning keyword research, backlink analysis, site audits, rank tracking and local search optimization.

Payout structure:

  • $60 for Pro plans
  • $120 for Standard plans
  • $200 for Premium plans

You get a 30 day cookie duration. Payments are sent out 45 days post-sale as soon as you exceed $80 in earnings.

Join the Moz Affiliate Program

11. SEMRush

Similar to Ahrefs and Moz, SEMRush offers an expansive range of SEO capabilities for marketers. Track rankings, analyze competitors, monitor brand mentions and more.

As an affiliate you can earn:

  • $100 per annual sale
  • $200 per multi-year sale
  • $10 per 14-day trial sign-up

The cookie window is 30 days. You‘ll get paid 30 days after reaching $500 via Payoneer or PayPal.

Join the SEMRush Affiliate Program

12. Majestic

Trust Flow and Citation Flow data from Majestic powers some of the most insightful backlink analysis and metrics in the SEO software space.

Their program pays a generous $84 flat rate commission per referral. Cookies track for 90 days from signup. You can withdraw your earnings via Paypal once you exceed £50.

Join the Majestic Affiliate Program

13. BuzzStream

Rounding off the list is BuzzStream – a link building CRM platform offering campaign management, email tracking, link indexing monitoring and more.

You can earn 20% recurring commission on annual subscriptions and a flat $25 on monthly subs. The cookie window is 120 days, with a $50 minimum prior to payouts.

Join the BuzzStream Affiliate Program

Pro Tips for Promoting SEO Affiliate Products Successfully

Here are some expert tips to maximize your commissions as an SEO affiliate:

Write In-depth Tool Reviews

Aim for 1500+ words fully evaluating the product’s key features, pricing, support etc. Help readers determine if it’s the right solution for their business goals.

Create Step-by-Step Usage Tutorials

Share actionable guides on how to utilize different capabilities of the tools you recommend for the best ROI.

Publish Case Studies

Develop real-world case studies that demonstrate the results and success customers achieved from these SEO platforms.

Share Valuable Coupons

Offer special discounts exclusive for your audience to incentivize signups. Check if affiliate programs offer custom coupon codes.

Promote via Paid Ads

Consider investing in paid promotions through Google, Facebook or native networks to increase your reach and referrals, after confirming policies.

Transparently Disclose Affiliations

Whether writing content or emailing lists, ensure you visibly communicate financial affiliations to build reader trust.

Strategically Place Links

Include contextual text links to the product website or your affiliate links where relevant throughout your content rather than just adding banners or buttons.

Pros & Cons of SEO Affiliate Marketing

Pros

  • Recurring stream of passive income
  • Generous commission rates
  • Many offer lifetime cookies
  • Established, rapidly growing industry
  • SEO skills give you an edge

Cons

  • High competition
  • Seasonal fluctuations in conversions
  • Constant need to stay updated on SEO trends
  • Learning curve with advanced SEO software

While there’s certainly money to be made, SEO affiliate marketing still requires consistent effort to see results over the long-term by providing value to readers.

Conclusion

If you‘re a blogger invested in the world of SEO and digital marketing, joining one or more of these affiliate programs aligns perfectly with the niche you occupy.

The products showcase themselves since brands like SEMRush, Ahrefs and SurferSEO are widely recognized in the industry. So as an established authority, your recommendations hold weight with your audience.

By adding these SEO affiliate partnerships into the mix, not only can you strengthen your content strategy but also diversify your income streams to maximize monetization.

So explore some of these excellent SEO affiliate opportunities to earn commissions while you continue educating your community of readers. Just be sure to provide adequate disclosure wherever required.

Here‘s to growing your wealth and influence!