10 Tools to Help You Create Fantastic Ads, Videos and Images

Visual content is essential for marketing success today. 92% of marketers say video delivers the best ROI for their marketing spend. And Facebook reports that video ads have 135% greater organic reach than regular posts.

But creating professional, eye-catching videos, ads and images takes specialized skills and can be time consuming and expensive.

Fortunately, there are now fantastic tools available to help you quickly and easily create stunning visual content to promote your business – without needing design expertise or big budgets.

In this post, we‘ll cover the top 10 tools to help you make fantastic ads, videos and images. For each tool, we‘ll overview the key capabilities, features, templates and integrations available, along with examples, pros and cons, and pricing options.

1. Promo

Promo is an ad maker used by over 1 million businesses to create professional video and display ads.

Key Features

  • 1000+ Templates for video and display ads
  • Customizable with your own text, logo, images
  • Industry-specific templates – e.g. real estate, travel, ecommerce
  • Stock media libraries with Getty Images and Shutterstock
  • Ad formats for Facebook, Instagram, YouTube, LinkedIn and more

Pros

  • Easy drag and drop editor
  • Great templates
  • Ability to customize while maintaining professional look

Cons

  • Limited free version
  • Premium templates locked for paying users

Pricing

  • Free version with limited features
  • Pro plan starts at $9.99 per month

Examples

Here is a display ad created with Promo:

[Display Ad Image]

And an Instagram video ad:

[Instagram Video Ad]

As you can see, Promo makes it fast and simple to create polished, visually-compelling ads that drive engagement.

2. Canva

Canva is the world‘s most popular design tool for creating social media graphics, presentations, posters, documents and other visual content.

It can also be used to make advertisements and marketing videos.

Key Features

  • Library of fonts, templates, photos and illustrations
  • Resize and filter images
  • Photo editing tools
  • Video editing capabilities
  • Drag and drop interface

Use Cases

  • Social media ads
  • Blog graphics
  • Logos
  • Marketing collateral – flyers, brochures
  • Presentations
  • Infographics
  • And more…

Pros

  • Completely free version available
  • Simple and intuitive
  • Library of templates, media and design elements

Cons

  • Less ad and video specific templates/tools compared to some alternatives

Examples

[Social Media Ad Example] [Ebook Ad Example]

Canva empowers you to quickly and easily turn your ideas into sleek, professional designs for nearly any visual need – including ads and marketing content.

3. Animoto

Animoto is an online animated video maker specialized for ads and marketing.

Key Features

  • Video templates for multiple ad formats and sizes
  • Tools to add your logo, images, text
  • Choose from a range of backgrounds and music
  • Schedule videos to 5+ platforms

Pros

  • Fast and simple way to make videos
  • Great for online ads and social media marketing
  • Music and image libraries included

Cons

  • Fewer templates and less control vs. advanced video software

Pricing

  • Free trial then plans from $9/month

Here is a sample animated Facebook video ad made with Animoto:

[Animated Facebook Video Ad]

Animoto makes it simple for anyone create pro-level marketing videos in just minutes.

4. Invideo

Invideo provides advanced technology to transform your raw video footage into stunning videos, ads and social media content.

Key Features

Powerful artificial intelligence, including:

  • Speech to Text – instantly generate text from voiceovers
  • Text to Speech – convert text into natural voice-overs
  • Intelligent Subtitles
  • And more…

Plus:

  • Huge library of media, audio and fonts
  • Multi-language subtitling
  • 100,000+ customizable templates
  • Calls to action to drive clicks and conversions
  • Personalization with variable text and images

Pros

  • Leverages AI for ease of use and customization
  • Helps ensure videos make sense and have seamless flow
  • Multi-lingual abilities

Cons

  • Steep learning curve due to extensive features

Here is a video ad example made with Invideo:

[Product Promo Video Ad Example]

Invideo provides unmatched creative control and personalization for producing stand-out video ads, thanks to the power of AI.

5. Bannersnack

Bannersnack empowers you to create display ads, social media ads, YouTube ads and more.

Key Features

  • 8000+ professional ad templates
  • Animated HTML5 banner ads
  • Tools to add images, text, logos
  • A/B testing capabilities

Pros

  • Specifically designed for ad creation
  • Animated ads help capture attention
  • Retargeting options available

Cons

  • Most advanced templates only on paid plans

Pricing

  • Free version available
  • Premium plans start from $9/month

Check out this sample YouTube masthead ad made with Bannersnack:

[Sample YouTube Channel Ad]

Bannersnack lets you make powerful, animated ads to take your campaigns to the next level.

6. WASK

WASK is an AI-powered advertising platform with a free design tool for easily creating pixel-perfect images and videos.

Key Features

  • Hundreds of ad template options
  • Resize for any ad format or dimension
  • Add logos, shapes, emojis, photos
  • Choose from multiple image filters
  • Media library with stock photos and visual assets

WASK also lets you instantly publish your creations as ads and offers advanced analytics for optimization.

Pros

  • Made specifically for ads
  • Free to use with generous features
  • Saved designs can be reused later
  • Direct ad publishing and analytics

Cons

  • Smaller media library than some options

Here‘s an ad made in just minutes with WASK:

[Facebook Ad Image]

WASK makes ad design fast, efficient and optimized for performance.

7. Biteable

Biteable provides professional templates and tools to create all kinds of marketing videos, ads and animations.

Key Features

  • Hundreds of animated video templates
  • Logo intros and outros
  • Dynamic text that automatically resizes
  • Ability to insert images and video clips
  • Library of backgrounds, icons, shapes
  • Text to speech capabilities

Use Cases

Ads for Facebook, YouTube, LinkedIn, websites, tradeshows and more. Examples include:

  • Video banner ads
  • Promotional videos
  • Intros and outros on videos

Along with animated videos of all types:

  • Motion graphics
  • Explainer videos
  • Book trailers
  • Presentations
  • Cartoons
  • And much more

Pricing

  • Free trial
  • Pro plans start at $20 per month

Check out this sample explainer video ad made using Biteable:

[Sample Explainer Video Ad]

With Biteable you can produce stunning animated ads and videos that captivate audiences and drive business growth.

8. Crello

Crello is a graphic design tool for creating visual content and ads for social media and web.

Key Features

  • 15,000+ templates for projects and ad formats
  • Logo maker with AI capabilities
  • Animated elements and stickers
  • Photo editor to enhance images

Ad Types Supported

Some of the ads you can design include:

  • YouTube ads
  • Display banner ads
  • Facebook and Instagram ads
  • Twitter ads
  • LinkedIn ads
  • And more…

It also lets you create other graphics like:

  • Social media posts
  • Blog images
  • Flyers & Posters
  • Infographics
  • Presentations
  • Memes

Pros

  • Huge range of templates for both graphics and ads
  • Completely free version

Cons

  • Less animation capability versus dedicated video tools

Examples

Here‘s a email newsletter ad created with Crello:

[Email Newsletter Ad Example]

Crello empowers anyone to make pro-quality designs for their digital marketing and visual communications.

9. Offeo

Offeo provides pre-designed templates and tools to craft high-converting ads in minutes.

Key Features

  • Hundreds of professional ad templates
  • Drag and drop editor
  • Animated elements like text and stickers
  • Background photo library
  • Graphic design elements – shapes, emojis, etc.

Use Cases

Offeo is fantastic for ads on platforms like:

  • Facebook
  • Instagram
  • Pinterest
  • And more…

It‘s especially useful for:

  • Influencers
  • Bloggers
  • Small business owners
  • Marketers
  • Agencies

Pros

  • Very fast and intuitive
  • Requires no design expertise
  • Affordable subscription pricing

Cons

  • Less control vs heavier design tools
  • More limited compared to full video editors

Pricing

  • Free trial
  • Plans starting at $6.99 per month

Here is an Instagram story ad crafted in Offeo:

[Instagram Story Ad Example]

Offeo lets anyone easily create beautiful, captivating ads for social media to grow their brand and business.

10. Filmora

Filmora provides professional-grade video editing tools for creating all types of videos, including ads and marketing content.

Unlike the other solutions covered which are online apps, Filmora is a software program you download and install to your Windows or Mac computer.

Key Features

  • Timeline based editing
  • Advanced color grading and audio tuning
  • Hundreds of visual effects presets
  • Detailed animation controls
  • Chroma key green screen editing
  • Support for overlays, transitions, titles

Use Cases

Filmora excels at video ads for platforms like:

  • YouTube
  • Facebook
  • Websites
  • Google and search ads
  • Amazon ads
  • And more…

Along with other videos:

  • Promotional videos
  • Explainer animations
  • Intros/outros
  • Logo reveals
  • And any other professional video need

Pros

  • More advanced professional-grade tools than online apps
  • Offline desktop program
    -Great pricing – perpetual plans available

Cons

  • Steeper learning curve

Pricing

  • Free trial available
  • Perpetual license plans start at $39.99
  • Subscription options too

Check out this amazing explainer video sample made with Filmora‘s advanced animation capabilities:

[Animated Explainer Video]

Filmora provides serious video production clout to produce spellbinding video advertisements and visual content.

Creating compelling, effective visual content and ads is crucial for marketing success in today‘s digital landscape.

The great news is there are now fantastic tools available that empower anyone to make professional-quality videos, ads and images – regardless of your technical skill level or budget.

I hope this overview of the top 10 tools has shown the options available to start better leveraging the power of visual content. Each solution has its own strengths and use cases to meet diverse needs.

The best next step is trying out the options that seem most appealing to your specific goals. All the tools offer free trials or plans to test out creating ads, videos and images that wow audiences while also driving real business growth.

So dive in and unleash your inner video creator, ad maker and design whiz! The visual content you produce using these cutting-edge tools can make a world of difference for engaging customers and showcasing why your brand is unique.

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