The Complete Guide to Turning Off Comments on Facebook Posts in 2024

Interacting with your audience through Facebook comments can help grow engagement. But excessive, irrelevant or negative comments can also create headaches for small business owners. Here‘s an in-depth guide on how and when entrepreneurs should turn off commenting on Facebook posts.

Key Situations When Disabling Comments May Be Useful

There are several scenarios where limiting or disabling comments can benefit small business owners on Facebook:

  • Controversial or sensitive posts – Turning off comments focuses discussion and prevents hijacking on hot-button issues.
  • Overwhelming volume – If inundated with comments, disabling them provides a much-needed break to regroup.
  • Harassment or trolling – Blocking comments avoids abusive remarks that distract from your purpose.
  • Security and privacy – Limiting comments protects personal information from being shared publicly.
  • Driving traffic elsewhere – Disable Facebook comments and funnel engagement to your website or blog.

Step-by-Step Instructions to Turn Off Comments

You can disable commenting on Facebook posts for your personal profile, business pages and in groups. Here are the steps for each:

Personal Facebook Profiles

  1. Go to your profile and select the post you want to update.
  2. Click the three dots in the top right corner and choose Turn Off Commenting.
  3. To re-enable, repeat steps and select Turn On Commenting.

personal profile

Facebook Business Pages

  1. Go to your page and select the post.
  2. Click the three dots in the top right corner and select Edit Post.
  3. Click Post Visibility and choose Public.
  4. Uncheck Allow Comments and click Save.
  5. To turn comments back on, edit the post and check the box for Allow Comments.

business page

Facebook Groups

  1. In your group, choose the post you want to update.
  2. Select the three dots in the top right corner.
  3. Choose Turn Off Comments.
  4. Repeat steps and click Turn On Comments to enable them again.

groups

The Pros and Cons of Disabling Comments

Turning off commenting has advantages but also notable drawbacks entrepreneurs should weigh:

Potential Benefits

  • Avoid negativity and harassment
  • Stay focused on your goals
  • Control overload
  • Protect privacy
  • Drive engagement elsewhere

Possible Disadvantages

  • Lose valuable user feedback
  • Damage transparency and trust
  • Reduce reach and engagement
  • Limit meaningful interactions

Expert Tips for Managing High Volumes of Comments

When possible, use less restrictive options to maintain community:

  • Respond promptly to build relationships and increase engagement.
  • Delete clearly offensive or abusive remarks and block certain users.
  • Use filters to automatically hide unwanted words or phrases.
  • Enable comment moderation to manually approve comments first.
  • Appoint other admins to help moderate busy comment threads.

The Impact of Disabling Comments on Reach and Engagement

According to research by Socialinsider:

  • Posts with at least 5 comments get up to 375% more reach than posts with no comments.
  • Comments can boost post engagement up to 29 times more than reactions alone.

This data highlights the importance of weighing the pros and cons before turning off commenting.

Key Takeaways for Small Business Owners

  • Don‘t disable comments lightly – evaluate whether benefits outweigh potential costs.
  • Use less restrictive moderation before turning off commenting entirely.
  • Respond to comments promptly to build community and engagement.
  • Turn off commenting strategically for controversial posts or to control overload.
  • Comments significantly increase reach and engagement – only disable if absolutely necessary.

Carefully managing Facebook comments, not just turning them off, is key for small business owners to grow their online community.