How to Get a Refund on Amazon: An In-Depth Small Business Guide

As a small business consultant who assists entrepreneurs with selling on Amazon, one of the most common questions I get is "how do I issue a refund on Amazon?"

Navigating returns and refunds is crucial, since research shows that 60% of consumers check return policies before making a purchase and 20% of products purchased online are returned.

Amazon‘s return rates are lower than other major retailers, but still substantial, so having a refund process is key to managing customer satisfaction and cash flow as a seller.

In this comprehensive guide, I‘ll walk through the steps for getting a refund on Amazon, as both a buyer and a seller, using examples and insights from my experience advising small businesses.

Overview of Amazon‘s Return and Refund Policies

Amazon offers refunds on most new items returned within 30 days of delivery. Some categories like jewelry, electronics, and Amazon Devices have different timeframes, so check your order for details.

Refund methods and times vary:

  • Credit card: 5-10 business days after the return is processed
  • Debit card: Typically within 5 business days
  • Amazon gift card: 2-3 days after the return is completed
  • Amazon Pay: Refunded after the next payment cycle

Here‘s how Amazon‘s policies compare to other major retailers:

Retailer Standard Return Window Refund Speed
Amazon 30 days 5-10 days
Walmart 90 days 7-10 days
Target 90 days 7 days

As you can see, Amazon‘s timeline is quicker than competitors, though slightly shorter. Now let‘s walk through the steps to request a return and get a refund as a customer.

Step 1: Check Order Status

Go to and click Returns & Orders:

Returns & Orders

This will show your order history. Select the order with the item to return and look for return options.

If the window has expired, you may need to contact the seller or Amazon to make a request. Third-party sellers have their own policies too.

Step 2: Select Return Reason

On the order details page, choose Return or Replace Items:

Return or Replace Items

Pick a reason from the menu and the quantity to return. Some common options:

  • Damaged item
  • Not as described
  • No longer needed
  • Better price available

Amazon may ask for more details on the reason before approving.

Step 3: Print Shipping Label

Amazon will email a return label to print out. Make sure to pack the item securely in its original packaging if possible.

Attach the label and seal the package. For large items, you may need to schedule a pickup.

Step 4: Ship Your Return

Bring the sealed package to a UPS location or schedule a pickup. Make sure to get the tracking number.

Amazon provides free return shipping on most items shipped and sold by them. You‘ll need to pay for return shipping on marketplace seller items.

Step 5: Track Refund Status

Follow your return status and refund progress under Your Orders > Returns and refunds:

Track Returns

Once received and processed, Amazon will issue a refund based on the original payment method to your account typically within 5-10 days.

If your refund is delayed, reach out to Amazon customer support for help. For marketplace seller items, you may need to follow up with the seller after initiating through Amazon.

Tips for Amazon Sellers Handling Returns and Refunds

As an Amazon seller, properly handling returns and refunds is key to managing cash flow and preventing losses. Here are some tips:

  • Set clear return policies – Specify your return window, restocking fees, condition requirements, etc. to set expectations.
  • Enable online returns – Allow buyers to start returns online through their Amazon account rather than contacting you.
  • Provide return labels – Supply a prepaid shipping label to make it easy for buyers.
  • Process quickly – Amazon metrics track the speed of your refunds. Stick to 2-3 days.
  • Manage inventory – Restock returned items quickly if in salable condition. Adjust future orders if needed.
  • Monitor metrics – Watch your return rate and common reasons. Adjust product listings if necessary.

Following Amazon‘s guidelines and communicating with buyers helps ensure a smooth refund process as a seller. Let me know if you have any other questions!