How to Find and Customize Your Facebook URL

As an entrepreneurship consultant who assists small and medium-sized businesses, I always recommend claiming a customized Facebook URL. With over 2.9 billion active monthly users, Facebook is a vital marketing platform for brands looking to build awareness and connect with customers. By personalizing your URL, you make it more memorable and easier for people to directly access your profile or page.

Here is a comprehensive, step-by-step guide on how to find and customize your Facebook URL using both desktop and mobile.

Locating Your Default Profile URL

When you first create a Facebook account, you are automatically assigned a default profile URL based on your name. Here is how to find it:

  • On desktop, click your profile icon in the top right and copy the URL from your browser bar. It will be:
  • On mobile, go to your profile, tap the three dots, and select "Copy Link" to copy your profile URL.
  • If you have a common name, your URL may include numbers after, like

Tip: If you have a long name, the full URL may get cut off in the browser bar. Paste it in a text doc to double check you have the complete address.

Finding Your Facebook Page URL

To locate the URL for a business or organization‘s Facebook page that you manage:

  • Search for the page name in the Facebook search bar or navigate directly to the page.
  • Copy the URL from the address bar when viewing the page. It will follow the format:
  • Share this URL so customers can access your page directly.

Pro Tip: Add your Facebook page URL to your email signatures, business cards, and website to make it easy for people to find your page.

Troubleshooting Issues Accessing Your URL

If you encounter any issues accessing a Facebook URL you found earlier, here are some troubleshooting tips:

  • Confirm your profile or page is set to public. Private profiles will not be accessible.
  • Try clearing your browser cache and cookies which could be preventing access.
  • Open the URL in a different browser or device in case of compatibility issues.
  • There may be temporary technical issues on Facebook‘s end preventing access. Try again later.

Why You Should Customize Your Facebook URL

Once you‘ve located your default Facebook URL, I recommend personalizing it:

  • Memorable: A customized name is much shorter and easier to remember than a long, numeric URL.
  • Branding: It can include your business or organization name to strengthen branding.
  • Professional: Looks more professional in email signatures and online profiles.
  • Tracking: Creates consistent URL to use for tracking campaigns across marketing channels.

Here are the steps to claim a custom URL:

  1. Go to your profile or page.
  2. Click on your username or page name.
  3. Select "Edit" next to the URL and enter your new custom name.
  4. Click "Save Changes".

Keep your original default URL as a backup in case your custom name gets taken later on. Then start sharing your new branded URL anywhere you promote your Facebook presence!