As a small business owner, you likely use Facebook stories to give customers a behind-the-scenes look at your company or promote products. The casual, ephemeral nature of stories makes them a popular marketing tool.
But what if you change your mind and need to remove a story about your business from Facebook? Deleting stories is easy once you know how.
In this comprehensive guide, I‘ll cover everything small business owners need to know about removing Facebook stories in 2023.
Why Small Businesses Should Delete Facebook Stories
There are several reasons a small business may need to delete a Facebook story:
- Inaccurate information – You shared incorrect details about a product, service, or promotion. Deleting the story prevents confusing followers.
- Negative feedback – Customers expressed dissatisfaction with the story. Removing it helps mitigate damage to your brand image.
- Staffing changes – An employee who no longer represents your company posted the story. Taking it down maintains brand consistency.
- Legal issues – The post inadvertently shared proprietary information or other legally protected content. Deleting it reduces compliance risk.
- Improper conduct – A staff member demonstrated unprofessional behavior in the video. Removing it protects your reputation.
- Clutter – Old stories clutter your profile. Deleting them streamlines your content.
- Limited audience – You now want to limit story access to certain customers only. Removing public stories gives you more control.
Step-by-Step Instructions to Delete Stories
Deleting a Facebook story from your business page is a straightforward process:
- Open the Facebook app and go to your business page.
- Tap the profile picture and then "Your Story."
- Press and hold the story want to delete.
- Tap "Delete" in the pop-up menu.
- Confirm deletion.
- Go to your Facebook business page.
- Click the profile picture and then "Stories Archive."
- Hover over the story and click the three dots.
- Choose "Delete Photo/Video" in the drop-down menu.
- Confirm the deletion.
The story will immediately disappear from your page and followers‘ feeds.
What Happens When a Business Deletes a Story?
When a Facebook story is deleted from a business page:
- It‘s removed from your page and followers‘ story feeds.
- Any links or shares of that content will no longer work.
- The story won‘t be saved to your archive if deleted before expiration.
- Metrics like views, comments, and reactions will be erased.
- Deleting may impact your reach and feed placement per Facebook‘s algorithm.
The story will be fully deleted as if you never posted it, though complete removal from Facebook‘s servers may take up to 90 days.
Troubleshooting Tips for Small Businesses
As a business owner, you can‘t afford to have unwanted stories lingering. If you encounter issues deleting a post, try these troubleshooting tips:
- Confirm account ownership – Ensure you are logged into the account that published the story and have administrator access.
- Try different devices/platforms – Attempt deletion via the mobile app, desktop, and mobile browser interfaces.
- Clear caches – Refresh the page and clear your browser history and cookies.
- Use Facebook business support – Reach out to customer service via live chat or your dedicated Facebook account manager.
- Report the story – File an official report with Facebook requesting story removal.
- Have legal counsel contact Facebook – If all else fails, have your business lawyer send Facebook a deletion request.
With persistence, you should be able to have any unwanted business story taken down.
Compliance Considerations for Deleting Stories
As a regulated small business, ensure proper protocols are followed when deleting stories:
- Maintain a deletion log for compliance auditing.
- Classify reasons for deletion per document retention policies.
- Follow legally mandated timelines for removal of certain content.
- Store screenshots of deleted stories per retention rules.
- Consult legal counsel for questions about proper story handling.
Best Practices for Managing Business Stories
Posting engaging stories can be a great marketing strategy for small companies. Here are some best practices to manage them effectively:
- Designate authorized posters – Only let trained, approved employees post stories on behalf of your brand.
- Establish deletion protocols – Document detailed processes for removing stories to ensure proper handling.
- Monitor comments – Watch for negative feedback that may warrant story deletion.
- Avoid oversharing – Don‘t reveal sensitive details that may require rapid removal.
- Review content critically – Scrutinize stories from compliance, legal, and brand perspectives before allowing them to be shared publicly.
Mistakes happen, but following protocols minimizes the need to delete stories about your business. Moderated posting plus swift deletion abilities let you reap the rewards of Facebook stories with minimal risk.
- Businesses should delete Facebook stories that are inaccurate, receive negative feedback, violate compliance rules, or present any brand risk.
- Stories can be deleted directly from your Facebook business page on desktop or mobile apps.
- Deleted stories disappear from public view but may persist internally at Facebook for up to 90 days.
- Troubleshoot deletion issues with account management tools or Facebook support assistance.
- Follow document retention and compliance rules when removing business stories.
- Manage business stories carefully by designating approved posters and monitoring content.
As your small business grows, maintaining your brand identity across social media is key. Follow these expert tips to effortlessly remove any Facebook stories that don‘t align with your company‘s messaging or standards.