Learn how to create successful Search Engine Marketing campaigns. MarketingScoop has expert advice about Internet marketing, email, brand and interactive marketing, and search engine marketing. Read the latest Internet marketing advice, e-commerce market research, Internet statistics and more.
An article that explores the methods a search engine optimization company uses to choose keyphrases to target in an SEO campaign. Learn more about critical factors to choosing the best keyphrases for your business — those which will get you the best results in terms of not just rankings, but also traffic and leads.
Almost any website can benefit from the addition of a resource library – an area that includes articles covering relevant industry topics. Resource libraries can do more than just give visitors information – they can help the site gain rankings and increase traffic, which will lead to more sales. Learn more about the value of resource libraries and view examples of sites that have successfully put this technique to use.