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SAFELINK Program Advocates the End of Email SPAM
Publish Date: 11/22/2005

Marketing Scoop, LLC
3 Anderson Lane
Robbinsville, NJ 08648
Tel (609) 896-1800 Fax (609) 896-1811
www.marketingscoop.com

News Release

Media Contacts:
Michael Fleischner
President
Marketing Scoop
609-896-1800, ext. 3459
Mfleischner@marketingscoop.com

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Marketing Scoop Launches One-Of-A-Kind Email Advocacy Program to End SPAM - Once and For All!

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Robbinsville, NJ. Novmeber 22, 2005 - Since the advent of CAN-SPAM legislation, attempts to control the assault of non-solicited pornography and marketing act have had little effect. In fact, most consumers will tell you that the number of unsolicited emails they receive on a daily basis is greater than ever.

In an effort to curb the inability of legislation to improve the issues associated with non-solicited email, Marketing Scoop, LLC has launched an advocacy program asking marketers to provide assurances that emails and embedded URL links are safe to consumers.

Marketing Scoop's SAFELINK Program requires legitimate marketers to register, providing specific information about their company and email marketing practices. Upon successful review of the SAFELINK application, Marketing Scoop provides each business with a digital certificate and icon for inclusion in all HTML emails. When consumers receive emails with the SAFELINK icon, they know that their email is safe and embedded links lead to legitimate resources.

Consumers can utilize the digital certificate to verify a company's participation in the SAFELINK program or to report an infringement. After review, companies that have sent non-solicited emails or who have violated program rules are removed from active participation in the program.

"Not enough has been done to solve the problem of non-solicited email. Legislation is not enough", say's Marketing Scoop President Michael Fleischner. "The only way to solve this problem once and for all is with an advocacy program where all consumers join together and fight back."

Businesses who wish to participate in the SAFELINK program can visit www.marketingscoop.com/safelink to register or learn more about this one-of-a-kind program.

About Marketing Scoop, LLC
Marketing Scoop, LLC is a leading provider of online resources for marketing professionals. With operational headquarters in Robbinsville, NJ, marketing scoop employs a variety of marketing professionals across numerous disciplines including; advertising, direct marketing, internet marketing, market research, marketing strategy, tradeshows & events.

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