Advertising

Learn the fundamentals of effective advertising including design, advertising placements, media buying, outdoor advertising, and more. Get more out of your advertising with the help of our marketing experts who have spent years perfecting their knowledge and execution of award winning advertising strategies and more...

Featured Articles

Media Advertising
Learn the basics of multiple types of ads - print, television, and radio. Each format has its strengths and weaknesses. Make sure that you are using the right type of advertising for your marketing needs. Click for full article...

Sex! Why Getting Your Attention Isn't Enough
Getting someone's attention isn't enough to make your advertising effective. If you want to be effective, your advertising must do more than simply get someone's attention. Click for full article...

When Should You Increase Advertising Spend?
This study researched the Return On Investment of nearly 2,700 U.S. based businesses. Learn where you business can gain an advantage over the competition..
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Free Advertising Tools

Advertising Rate Card Sample
If you are thinking about print advertising, then you must get familiar with advertising rate cards. Rate cards provide an inventory of possible ad sizes, costs, and more. Click here...

All Roads Lead to the Web: The Importance of Tracking Off-Line Advertising
With increasing costs and difficulty in reaching key demographics, advertisers of all stripes are quickly realizing that tracking ad response, wherever it occurs, in order to justify media spending, has become a major mandate, and in some cases, a necessity for survival and prosperity. Click here...

Marketing Expert: Recommended Links

Adage.com
If you're looking for information about advertising, this is one of the most popular sources of advertising related news, information, and resources..

Adflip.com
This website provides an archive of print advertisements online. You won't find any other website with the breath and depth of available print ads.

Adweek
Adweek is one of the industry's most reliable publications, read by advertising professionals.

Get Google Ads Free
Learn the secrets of an Internet marketing who received Google ads for free totalling $87 million... making over $314 Million as a result of this free pay per click advertising technique!